October 25

Scandic Rubinen Hotel Review


Smack in the middle of Kungsportsavenyn, one of Gothenburg's main streets, is the Scandic Rubinen Hotel, a 4-star venue with 292 luxurious guestrooms offering comfortable staying for both business and leisure travelers.

The hotel’s facilities include a restaurant, a Latin-inspired rooftop bar, well-equipped meeting rooms and a fitness center. In other words, a great hotel if you're visiting Gotheburg with kids or family, as well as business.

scandic rubinen

Located in one of city's busiest and bustling avenues, right in the heart of Gothenburg, it is peaceful with a great family atmosphere - ideal if you want to do some sightseeing around town and need to catch good rest at the end of the day.

Locals often like to unwind at the hotel's bar after a day of conferences or shopping as we saw during our stay.

scandic rubinen



scandic rubinen room

Happy to reach our room after 27 hours of traveling!

  • Easy to access location - a stone’s throw from Gothenburg’s main points of interest
  • Very helpful and friendly (multilingual) staff
  • Stunning buffet breakfast with more than 100 energizing options, mostly organic and including gluten and lactose-free products
  • Most beautiful views of Gothenburg’s rooftops and Avenyn street
  • Price rapport to quality and service

    Nice rooms, superb breakfast and perfect location 

    scandic rubinen


    There are nine different room categories at Scandic Rubinen that range from 8m2 up to 44m2, which can adequate to all kind of needs and budgets. The modern guestrooms feature a work desk and a private bathroom fitted with a shower, a hairdryer, terry dressing gowns and Face Stockholm toiletries (shampoo, conditioner, shower gel, soap, and body lotion).

    Design and interior decoration vary from one room to another, but in all of them you’ll find wooden floors, climate control, a laptop-size safe, flat-screen TV, ironing board, IDD phone and a closet with more pillows and towels at your disposition.

    scandic rubinen

    After 23 hours of travel including three flights somebody was very happy to reach the hotel.

    scandic rubinen gothenburg

    The bed area of the room.

    Naturally, wireless internet is available in the entire hotel for free. In my opinion, Wi-Fi is as essential as the pillow on your bed, and I really appreciated it is cost-free and hassle-free – no tickets or codes needed.

    Superior rooms are located in 7th floor also offer a way to enjoy the fantastic views over Gothenburg's main boulevard Kungsportsavenyn: each room has a door leading to the shared full facade-length terrace.

    scandic rubinen

    The living part of the room.

    Economy and standard rooms can be a little narrow, especially for long stays, but they guarantee a good rest anyway. The refreshments (with fruit platter included) and the selection of international glossies are a really nice touch, too.

    Families are welcome at Rubinen as they count with rooms that can accommodate up to 4 people and all children under 13 years of age stay free and receive a welcome gift when they check in. You can also book a teenage room next to yours for a very affordable price (subject to availability and booked directly via the hotel).

    scandic rubinen gothenburg

    How's this for a balcony? It has to be one of the biggest terraces I have seen in a hotel room.

    Travellers with a four-legged friend are not excluded. They can choose between rooms of several sizes and prices, although dogs are not allowed in the restaurants. Kits with dog beds, bowl, rug and sometimes dog treats are available. Make sure to book early as the number of pet-friendly rooms is limited.


    Nice rooms, superb breakfast and perfect location 

    scandic rubinen

    And if you want to know more about Rubinen’s accessible rooms, visit their website to see the solutions they offer for your particular disability. Detailed accessibility information can be found there.

    Other Facilities

    The recently renovated Scandic Rubinen provides all the basic amenities you’d expect from a 4-star venue, including well-equipped meeting rooms which can accommodate up to 300 people and a nice on-site restaurant where guests can enjoy wonderful meals with a southern European touch.

    The Latin-inspired rooftop bar is one of the big selling points. Overlooking the surroundings, it's the perfect place for pre-dinner drinks or to round off the day. During the summer months, this is Avenyn’s most beautiful terrace, and when autumn sets in, the bar moves indoors and transforms into a cozy living room.

    scandic rubinen breakfast area

    So much to choose from...

    The casually outdoor Ruby Bar deserves a special nod, too, and has become a very popular after work- hangout among the locals as well.

    A free buffet breakfast is served every morning, and even though it can get busy, itdoesn’t leave any room for improvement, either. The selection is extensive (over 100 energizing breakfast items) but with stylish attention to small things. There's also a good selection of organic products, Fairtrade or UTZ-certified coffee, and plenty of gluten and lactose-free alternatives. 

    scandic rubinen breakfast

    Waking up every day to such an assortment of food was invigorating. Needless to say that the breakfast was more of a daily brunch!

    I have to insist again on the breakfast which really is spectacular. I still consider it one of the best buffet breakfasts I've ever had, and among the other finalists also happens to be that of a Scandic hotel.

    scandic rubinen breakfast
    scandic rubinen breakfast
    scandic rubinen breakfast
    scandic rubinen breakfast
    scandic rubinen breakfast
    scandic rubinen breakfast

    For the active traveller, a visit to the hotel's gym is often appreciated as it allows you to loosen up your muscles. While small it does have a treadmill, cross-trainers and free weights, plus a bodybuilding station. If you prefer to go outdoors, you can always borrow walking poles or a bike from reception.

    scandic rubinen restaurant


    The location seriously couldn't be better. The hotel benefits from a prime setting close to absolutely everything. Haga, for instance, is less than 15 minutes away and there are several great restaurants and nightclubs just a few minutes away.

    The bronze sculpture of Poseidon is next to the hotel, surrounded by the Gothenburg Museum of Art, City Theater and Concert Hall. Universeum science centre is within walking distance, as well as the Swedish Exhibition Centre and Liseberg Amusement Park.

    But if dizzying heights and adventure aren’t for you, you can stroll from the hotel down to Nordstan with all its shopping.

    And in case you feel like exploring Gothenburg further afield, the tram stop is located right in front of the hotel. Even the airport shuttle's bus stop (Kungsportsplatsen), too, is only about 5-minute-walk away.


    Nice rooms, superb breakfast and perfect location 

    scandic rubinen

    Blogger-friendly Hotel

    The Scandic Rubinen Hotel has a special room for bloggers called "Bloggers Inn", which has been created with the intention of providing digital entrepreneurs a platform to share their Gothenburg's experience.

    If you're a blogger and would like to stay at the Bloggers Inn, you can always fill out an application (available in English and Swedish) on their Facebook page. Here you must tell them who you are, what you do and why you should enjoy this accommodation.

    For the record I did not make use of this.

    My Final Thoughts





    What I like

    • Quiet & comfortable rooms
    • Fantastic breakfast
    • Superb location

    What I would like 

    • Better gym


    Rubinen (that’s ruby in Swedish) is definitely the perfect meeting place for anyone wanting to be within short walking distance from all the important attractions of Gothenburg.

    It's great if your're traveling with kids and just as good if you're not. Rooms have enough space, the breakfast is unreal and location can't be any better.

    All in all, this is a great base camp if you want to experience and get the most of Gothenburg's citylife and energy.


    You may also like

    Countries to Explore After Covid-19

    The Best Car Seat Cushion for Long Drives

    Leave a Reply

    Your email address will not be published. Required fields are marked

    {"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

    Subscribe to our newsletter now!